Jen Graves in the Stranger mentions that a television spot featuring a psychotically animated version of the 2012 Olympics logo is causing seizures across the UK. Christ almighty, I hope it didn't take epilepsy on an epic scale for Britons to reconsider this one:
Graves calls it a "swastika or two Simpsons characters sexing it". Christ, is that ever ugly. I'm anxious just looking at that. I'm going to have to push that down the screen, aren't I? Totally: a Nazi standard by way of Hasbro.
Posted by Kriston at June 12, 2007 1:42 PMHonors to LAist for asking, "Does This Logo Look Like Lisa Simpson on her Knees?"
Posted by: Kriston at June 12, 2007 2:58 PMMedusa !!
Posted by: Alison at June 12, 2007 11:22 PMI think your '1990 Louis Roederer' taste is not allowing you to see the full picture.
Authenticity, not clich[e] is what makes a real brand.
Is not boring.
Isn't different.
Is reproducible.
Its Flexible
It's the basics for a graphic system.
It's timeless.
It is a very thoughtful piece, risky, have you think the brand it self as art?
The London logo takes the Olympic logo to a new level of boldness, abstraction and simplicity. And we're a bit jealous.
Posted by: David Sanchez at June 18, 2007 2:31 PM
